New “eco lab” brand of the beauty and cosmetic giant Coty, weDo/ Professional offers ethical and vegan haircare products.
As part of the launch of this haircare brand, the in house agency Campus reached out to us to create a full brand-driven storytelling image bank.
A nice challenge taken on to produce the assets for the launch of this young brand. A total of 100 images still and motion to produce in an extremely short timeframe and closed budget.
Thanks to Ooshot’s proprietary creative search tool we managed to propose quickly a young hybrid team of 5 photographers and videographers.
This was followed by millimeter production :
And a vegan environment for the whole production !
100 visual content assets are delivered containing photos, videos, gifs, motion designs to their social networks, e-commerce site, web campaigns, print and POS.