Atout France is a public tourism agency that plays a key role in the development of French tourism across the globe.
Atout France reached out to us to capture the essence of 12 Parisian restaurants to promote French bistronomic cuisine on Instagram.
Our client wanted to pay tribute to a French culinary art known throughout the world. Therefore, we needed to produce images that would reflect the prestige and elegance of bistronomy.
Our proprietary talent search tool identified a photographer, among our vast talent network, specialised in culinary and lifestyle shootings and able to meet the requirements of our client.
The selected photographer perfectly managed to capture the excellence of French cuisine and show its diversity while respecting the identity and values of each restaurant chain, whether it was a modern cuisine, traditional, or mix of the two.
132 photos were delivered to Atout France to animate its social networks.